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Payday Loan Industry: Banks Joining the Merry-Making?

Payday loan industry is a multibillion dollar industry catering to the needs of the lower income groups. Many have believed that this industry has been supported by finances from the banks. It is a fact that this industry has been financed in many ways including the equity route. This makes one wonder why banks have adopted a hands-off approach to the industry thus far. One major reason is that the accountability and regulatory norms for the banks have been very strict. However, this is all set to change since some private banks have decided to enter the fray directly.

Despite all the negative publicity related to the high interest rates that are charged and the chances of borrowers ending up in perpetual debt, the concerned governments have suggested and implemented some measures but have been reluctant to bring about an outright ban on the payday loans stores. So, the future of this industry does not look bleak for now. Rather, the political mood is more in favor of better regulation which does not kill the industry but at the same time allow the people to come out of debt-traps by giving them a reasonable chance.

This assessment has led the likes of Wells Fargo, US Bancorp and Fifth Third Bancorp to begin offering their own instant payday loans. In doing so, these banks have side-stepped the criticisms from various quarters and the concerns of legitimacy. This decision seems to have been based only on business considerations especially when they are burning their fingers in the sub-prime and mortgage lending fire. The profits are there for the taking. With their organized structural capability, these banks can move fast to have their market share in payday loans business.

The entry of banks will benefit them and the consumers. With their skills, experience and resources, these can provide better service and loan products to consumers. This will increase the competition and there are good chances that either the interest rates will be curtailed or some of the payday loans players might just close their shop. This might also save the day for the banks that are in bad financial health. They will be able to make profits and write off their losses. Eventually, the consumer will be the winner and with better terms and policies, will be able to lead a debt free life sooner than later. So, this move is good for everyone: banks, consumers and the government.

 

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    September 12, 2010 at 12:24 pm


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